Danielle & Ian

After having consultations with many different Hatton garden jewellers, Ian and I were lucky enough to find Sam. With quite a precise design in mind, we were struggling to find a jeweller who was willing to listen and design the engagement ring we had envisioned.

At the time I didn’t know if I wanted a diamond, white sapphire or aquamarine. She listened to my needs and wants, came prepared with an array of stones so I was equipped to make the best choice, worked to our budget and we never felt pressured or up sold.

After settling on a diamond, she sourced the most amazing oval diamond and created the beautifully intricate design, exactly as I had envisioned. We were led by her each step of the way, never feeling out of our depth and knowing exactly what our design would look like with detailed cad designs.

We also had a very short deadline before our wedding was to take place and Sam managed to provide both my wedding ring (also amazingly beautiful) and my engagement ring on time and to the highest quality.

I’d like to thank her for all of the effort she made for both Ian and I.


Katy loved the ring!

Thank you!



Sophie said yes and absolutely loves the ring! Thank you so much for all your help in making the ring and helping towards making it a special moment,


Jake & Hollie

The service, the product, the overall experience could not be faulted.
I approached Sam with only 16 days before flying out to Mexico and not only did she find the perfect Stone and custom made setting, Sam had to cope with me changing my mind every 2 days. With around 10 calls, 1000 texts (literally) and one meeting later we finally had the finished product. The whole experience was of course professional but also extremely personal. Without a doubt any jewellery required in the future Sam will be the only person I contact.
Thank you again Sam
Love Jake & Hollie

Jake and Hollie
Charlotte & Keith

Sam has been an absolute pleasure to work with during our wedding planning and ensured the whole process of choosing an engagement ring, wedding rings and a pair of diamond earrings was an exciting and enjoyable time for us.

Sam’s personal service, eye for detail and ability to match beautiful diamonds to any budget is second to none. We will continue to stay in touch for all of our future jewellery needs.

Charlotte & Keith

Laura & Matt

I just wanted to say thank you so much for our beautiful rings. Matt said from the moment he came in to see you, he knew that you would create and make a beautiful engagement ring for me – and you certainly did!
Then when we chose our wedding rings, again we knew that they would be perfect.
Thank you so much for creating something that we will have forever and I still dont get bored of looking at the sparkle.
I also love my diamond necklace which was my something old and new – something I will always cherish and was lovely that it was like a second gift from the Grandma.
Thank you for providing an amazing service – we couldn’t recommend you more.
Lots of Love Laura and Matt (the new Mr and Mrs Burke) xxx

Laura and Matt

We just wanted to say a big thank-you again for our beautiful wedding rings- we love them and have had so many compliments. It has been so lovely having you as part of our wedding preparations. Not only did you design the engagement ring but to also have you design our wedding rings aswell is really special. You made us feel so welcome and relaxed from the beginning and even though mine was still too big when it arrived it was no trouble for you to arrange a resize.

We will sure miss our little trips coming down to your showroom to visit you- the environment is so friendly and welcoming and it was a such a fun and exciting experience choosing our wedding rings with you. We would highly recommend you to anyone- your service and communication is impeccable and completely stress free and we really did love every minute of the whole experience.

Thank-you again and we hope to see you again the in future for more beautiful jewellery.

Keely & Brad

I am writing to you about the wonderful experience we had and the excellent customer service skills. The experience was second-to-none and there was no hard-sell either. We were both so happy, The rings are exceptional. The quality, appearance and attention to detail are a credit to Sam. We would happily recommend family & friends to you xx

Keely and Brad

Hi Sam – Thank you so much for all of the help and guidance you offered me in choosing my (now) Fiancee’s beautiful engagement ring. I stumbled across your website on the internet and from day 1 you were friendly encouraging and most importantly – patient. I knew nothing when I came to see you and you explained all the important aspects to me and no doubt answered some incredibly rookie questions in the process! Not once did you try and force me into a sale and when I told you my budget, you stuck to it even showing me some slightly cheaper options. I went into a couple of other shops at the start and no one came close to the friendly and genuine service you offered. The proposal went perfectly and my Fiancee absolutely loves the ring. I sometimes catch her just staring at it and smiling! Looking forward to seeing you again soon to choose the bands!

James & Katy

We have always used Sam for jewellery from ear rings to rings and even tie pins but the level of service and attention to detail that went into the bespoke engagement ring I have never experienced before. With a very vague ‘brief’ from my fiancé to-be it was a challenge. Sam was there to guide me through the 4 C’s, all the options for my budget and was extremely patient when there were a couple of complete changes of direction. At every stage from concept design, sourcing the highest quality stone, CAD design through to the final piece of art Sam managed the smooth transition. I was extremely happy with the final outcome and I don’t think I will ever see that look on my fiancées face again when I popped the question….. ok, maybe when we have children! Once we had set the date we went back to Sam and had our wedding bands designed with further detail going into my fiancé’s band to
compliment the shape required to sit perfectly with the engagement ring. This finished off what could have been a very painful experience making it an absolute delight. We are both so happy with the finished products. Sam you are an absolute delight with exquisite eye for detail and extremely high levels of customer service.
James & Katy

Sharon & Dave

Luckily I knew the type of wedding band l wanted – a diamond and platinum eternity ring to compliment my engagement ring beautifully. You would think that would be an easy quest finding such a simple design in the vastness of Hatton Garden but alas it was not…that is until l met Sam. All the previous rings l looked at (whilst being hounded by the salesperson to purchase them) were lacking thatspecial something. They all sparkled but none of them had the ‘wow’ l was looking for. Finally & thankfully we came across Anais Rose and that’s where l instantly knew I’d found ‘the one’! To top off the perfect ring, Sam was the perfect saleswoman – she was genuine, extremely helpful without being pushy and provided a wealth of knowledge & information. It was an absolute pleasure buying from her and needless to say my ring is simply perfect and l will cherish it forever.

Our next trip to Hatton Gardens was for my fíance (now hubby) to purchase his wedding band. Unlike myself, he didn’t have a particular style in mind so just hoped that one ring in particular would stand out. Luckily one did and once again it was one from Sam’s gorgeous collection. We had gone to Anais Rose in the first instance but wanting to be 100% sure had then visited numerous other jewellers in Hatton Gardens only to return to Anais Rose and to the first ring he tried on. My fíance had left his ring buying to the last minute but Sam ensured the ring was ready in time for our big day. The ring was absolutely perfect and my hubby loves it.

I can wholeheartedly recommend Sam and Anais Rose for that special piece of jewellery. In fact l plan to buy another diamond ring from her in the near future.

Thank you again Sam and see you soon!!

Sharon & Dave xx

A happy couple on their wedding day with a pink bouquet of flowers

Recently my fiancé and I spent a fair few overwhelming hours wandering around Hatton Garden… that is until we met Sam. We immediately knew that we’d found somebody who could genuinely help us find what we were after. In Hatton Garden, an environment notorious for its pushy sales assistants, Sam is a welcome breath of fresh air. No pressure, no upselling, just the most helpful, trustworthy service you’re likely to find anywhere. No question was too big or small for her to help us with. She remembered us long after we’d left her shop and was readily willing to continue giving help and advice via email/ txt message. Thank you for teaching us so much about diamonds Sam! Hatton Garden needs more professionals like you

Carl & Michelle

Hi Sam,
Sorry we haven’t been in touch sooner. We just wanted to say a big big thank you again for our rings, they are truly perfect and your customer service is second to none! We will highly recommend you to all our friends and family.
We had such an amazing time in Mauritius and could not have dreamt of a more perfect day. Here are a couple of pictures as promised.
Kind regards
Carl & Michelle xXx

Dan & Karen

A visit to Hatton garden is exciting, but you soon realise there is a lot to know about buying an engagement ring and it can/did become daunting. However that’s when we came across Anais rose. Sam was unique in providing an open and honest insight into diamonds, value, and was very patient. After an hour we left and ventured around other Hatton garden jewellers and then had lunch to think these over. The decision was easy, we went back and saw Sam to purchase our engagement ring. It’s stunning!
Kindest, Dan & Karen
When I saw the ring Daniel had chosen it took my breath away. I still look at it every day and admire it sparkling away on my finger. When he told me about his experience and visit to Hatton gardens and the excellent personal service and knowledge you had given I could see why he had come to you.
Thank you so much! Karen

Image of a happy man in a suit and a smiling woman in a blue dress on their wedding day

“It was with some trepidation that we arrived in Hatton Garden to try and find wedding bands that we loved within our available budget. We had a fair idea of the style and metal that we wanted but neither of us are experienced when it comes to buying expensive jewellery.

We did our research up and down the street, talking to a number of jewellers; however our search ended as soon as we spoke to Sam at Anais Rose. She immediately put us at ease with her relaxed style and instantly understood what it was we were asking for, sketching it out from our vague descriptions. After experiencing a certain degree of snobbery and hard-sell tactics from some of the other jewellers we spoke to, Sam was completely down to earth, took time to understand our circumstances and allowed us the time to reach a decision without pressurising us.

She was also the most reasonably priced of all the people we spoke to, which just confirmed that we had made the right choice. We felt that she genuinely cared about getting our business and it felt great to know that she was making our rings personally. She even suggested an engraving for the inside – not something that had crossed our minds to ask for.

When we got the rings just before the wedding, they were even better than we’d hoped. We kept opening the box “just to have a look”, to the point where I had to hide them so that we didn’t end up “just trying them on for a bit” as well before the ceremony!

Sam made sure that the whole process of obtaining our rings became one of the many happy memories we have of the build up to our wedding, and it’s clear from the many other testimonials on the site that we are not alone in that feeling.

Thanks Sam, and we hope that your business goes from strength to strength.